Jack Daniel pioneers American whiskey; Adolphus Busch creates an iconic beer;...
The Booze, Bets and Sex That Built America
Season 1 Episode 1: Secrets & Sins
Jack Daniel pioneers American whiskey; Adolphus Busch creates an iconic beer; Buck Duke innovates the modern cigarette; Julius Schmid skirts the law selling his new condoms - all while the temperance movement rises to battle against them.